Feeling Canadian
Television, Nationalism, and Affect
Marusya Bociurkiw
Wilfrid Laurier University Press
Présentation
“My name is Joe, and I AM Canadian!” How did a beer ad featuring an unassuming
guy in a plaid shirt become a national anthem? This book about Canadian TV
examines how affect and consumption work together, producing national
practices framed by the television screen. Drawing on the new field of affect
theory, _Feeling Canadian: Television, Nationalism, and Affect_ tracks the
ways that ideas about the Canadian nation flow from screen to audience and
then from body to body.
From the most recent Quebec referendum to 9/11 and current news coverage of
the so-called “terrorist threat,” media theorist Marusya Bociurkiw argues that
a significant intensifying of nationalist content on Canadian television
became apparent after 1995. Close readings of TV shows and news items such as
_Canada: A People’s History_ , _North of 60_ , and coverage of the funeral of
Pierre Trudeau reveal how television works to resolve the imagined community
of nation, as well as the idea of a national self and national others, via
affect. Affect theory, with its notions of changeability, fluidity, and
contagion, is, the author argues, well suited to the study of television and
its audience.
Useful for scholars and students of media studies, communications theory, and
national television and for anyone interested in Canadian popular culture,
this highly readable book fills the need for critical scholarly analysis of
Canadian television’s nationalist practices.
Caractéristiques
Éditeur | Wilfrid Laurier University Press |
---|---|
Date de publication | 11 avril 2011 |
Langue | anglais |
Langue d'origine | anglais |
Fiches UNIMARC | S'identifier |